Was just looking at WH Smiths trying to find info on something I have and reading an article. Didn't know this was the in thing till I read this from the new High St boss
Although we’re 225 years old, we move quite fast. It’s what makes the business great.
“We’re constantly optimising our space, looking at different ranges, making sure that new trends and fashions are put in front of our customers – ideally at a faster rate than our competitors. That’s almost our business as usual now.”
With this in mind, staying on-trend is a priority for Cowling.
Jumping on crazes, such as adult colouring books, has proven profitable for WHSmith in recent years.


they really are trying to dumb down the population like Moloko's song titled Dumb Inc
Is it me or do WH Smiths shops look like there closed when it's open, I walk past them all the time and they look closed or closed down, seeing old vs new pics of the stores, all the crap in the windows doesn't make me want to enter compared to years ago when you can actually see inside before going in which looks more inviting
How fithy the top one looks vs the old one below, doors shut like there closed, maybe winter but are there doors open in summer these days, don't think so
